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Archive for the "Pizza Hut" Category

21.Oct.2015 A Strip Mall Semeiotic


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American philosopher Charles S. Peirce (pronounced “purse”) was an enigmatic figure.  On the one hand, his contemporaries acknowledged that he was a brilliant scholar.   Peirce not only created new schools of thought — he created entire disciplines.  But Peirce never achieved the type of success one would expect given his brilliance.  Instead, he spent […]

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22.Apr.2013 Official examplars


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These are the official “specimens” provided to the U.S. Patent and Trademark Office to show the mark as used in commerce for various Pizza Hut trademarks.  The first is remarkable because it is a striking example of the Roof in its purest form.  The second is remarkable because it appears to be a polaroid picture. […]

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